| Harvard Business Review on Thriving in Emerging Markets (Harvard Business Review Paperback Series) |  | Author: Harvard Business Review
Publisher: Harvard Business Review Press
Category: Book
List Price: $22.00
Buy New: $13.43
as of 2/21/2012 19:53 CST details
You Save: $8.57 (39%)
Seller: Kryston
Sales Rank: 88,036
Languages: English (Unknown), English (Original Language), English (Published)
Media: Paperback
Pages: 272
Number Of Items: 1
Shipping Weight (lbs): 0.6
Dimensions (in): 8.3 x 5.6 x 0.7
ISBN: 142216263X
EAN: 9781422162637
ASIN: 142216263X
Publication Date: May 31, 2011
Availability: Usually ships in 1-2 business days
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Product Description
Beat local companies at their game.
If you need the best practices and ideas for gaining market share in developing economies--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place.
This collection of HBR articles will help you:
- Manage risk in unstable environments
- Ward off political threats to your business
- Customize your business model for emerging markets
- Tailor your strategy to capitalize on countries' strengths
- Gain ground on emerging giants
- Compete in China's new high-tech market
- Win the war for talent in developing economies
- Serve the bottom of the pyramid profitably
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